019 - Business - Value, Positioning and Growth

🎙️ Welcome to The HAUS Hub Podcast
The 3 Core Pilars of a Thriving Interior Design Business in 2025

Most designers were never taught how to build a business... only how to design spaces. But if you’ve ever felt stuck competing on price, unsure how to communicate your worth, or waiting for the right clients to “just find you,” you’re not alone.

In this episode, we get real about what it takes to grow a design business that’s aligned, focused, and actually works, especially in today’s market.

We’ll break down the 3 key pillars every interior designer (and architect) needs to stop blending in and start building momentum:

→ Creating clear, differentiated value
→ Positioning yourself to stand out in a crowded space
→ And building a growth strategy that attracts the right clients consistently

Whether you're just starting out or shifting into a more aligned, purpose-driven design practice, this conversation is for you.

You’ll walk away with practical insights on:
— how to stop competing on price
— how to shift from generalist to trusted expert
— how to build services that reflect your deeper impact
— and how to create content and marketing that speaks directly to the clients you want

Because building a sustainable design business isn’t about doing more, it’s about doing the right things with clarity and intention.